What is an API integration and what can it do for your business?
Having an API is very important for modern businesses. While challenging, it also allows new capabilities to be built into business models.
Creating or contracting an API is not a decision to be taken lightly; on the contrary, it must be properly documented. In addition, it is necessary to ensure that they do not pose any problems in terms of security.
These types of integrations were born to improve the user experience. For example, they prevent the user from having to retype personal data on a platform where he/she has already registered.
Do you want to know what the secret is? In this post we will find out more about it.
What is an API integration?
The acronym API(Application Programming Interface) stands for application programming interface. It is a set of subroutine definitions, protocols and tools used to create application software.
On the other hand, an API integration is the messenger that enables interaction between applications, data and devices, i.e. software that allows two or more applications to connect and interact with each other.
API integrations are developed to help companies automate their tasks by integrating software and databases in a way that offers cutting-edge, industry-leading solutions.
The main objective of an API is to ensure fluid and continuous communication between various applications, always for the benefit of customers. In this way, they are an agile and efficient way to launch innovative initiatives.
Want to know what they can do for your business? Here's how.
What APIs can do for your business
Today, APIs are essential to the success of any business or organisation. This is because they allow you to create customised solutions to increase efficiency and productivity.
With an API-type solution in your business you can:
Facilitating integration
An API allows different platforms, applications and systems to connect. They can also share information with each other and carry out various types of tasks.
An example of this are QR codes, payment buttons and payment links that aim to optimise the purchasing process for customers.
Optimise functionalities
APIs facilitate and simplify the integration process between the various software that may require interrelationships in your e-commerce, for example.
In particular, they offer solutions to adapt to the specific needs of a development, thereby optimising its functionality, obtaining better results and reducing development and maintenance costs.
Automate your business
Integrating applications is the cornerstone of business automation strategies. APIs are indispensable for automating manual tasks and generating smooth and effortless transitions with other linked applications.
Optimise the customer experience
APIs reduce response times when loading data into the interface and provide data automation solutions within the web and platform.
On the other hand, in terms of SEO positioning of your website, good loading times translate into improved online positioning. As you can see, it's a win-win for the customer experience.
Optimisation of services
APIs simplify the process of implementing and integrating new applications, business models and digital tools.
Together, they allow businesses to effectively complement their offer with third party products or services, such as when offering the PAGO button46.
Improving connectivity
The real value of an API is its ability to improve cross-platform connectivity. Especially because it improves processes, internal business collaboration, productivity and efficiency.
Finally, an API provides new opportunities and ways to reach customers, generate profits and build partnerships with companies such as PAGO46.
Start your API integration with PAGO46
PAGO46 is a specialist regional cash payment processor with its own network. By integrating your business API with ours, you will become part of the fastest, easiest and most secure cash payment network in Latin America.
Our API works with a QR code, payment button and payment link, so your shoppers can make online purchases by paying cash through our PAGO46 network.
Find out about our cash collection options
Shops
PAGO46 allows online merchants to collect cash-in payments through our network of fixed point partners (CajaVecina in Chile, RapiPago in Argentina, ProvinciaNet, among others to name but a few) or through our collaborators or Socios46.
By integrating our API to your business you can create payment or shipping orders, and receive notifications of status changes in real time. For this we have the Cash-In solution.
Merchants can collect payments from their consumer users using the extensive PAGO46 Network. Simply integrate our payment button into your platform or app, which will allow your customers and users to pay through a participating merchant or one of our partners or Socios46.
Partner Network46
Through our mobile app, anyone in the countries where PAGO46 is available can receive payments and complete transactions that generate extra income as an additional benefit.
A Socio46 generates extra income because it receives commissions for each payment it processes while helping to include the unbanked in digital commerce.
This way, your business with PAGO46 achieves more sales and new customers.
Conclusion
API solutions take your business to another level and allow you to gain competitiveness. They are, without a doubt, a gateway to a globalised world.
An API enriches, enhances and solves interface issues in a simple way, so that you can add cutting-edge software and developments with efficiency and innovation mindset.
Use APIs to your advantage and integrate PAGO46 to make it easy for your customers to pay in cash - 24/7 and from anywhere.
We are the region's first mobile cash collection network with local equipment and innovative technology.